Inside NitroPlay Group: How We Built Two of the Fastest-Growing Crypto Betting Brands in the Region
At NitroPlay Group, we didn’t just launch websites—we built trusted betting ecosystems from the ground up. In just under 24 months, BetLahze and TAS20 have gained thousands of loyal users across the Persian-speaking market, all with one shared focus: transparency, crypto-first infrastructure, and mobile-first design.
Our Model: Build Once, Scale Twice
Instead of building from scratch every time, we created a core betting engine and brand framework that allows each site to scale independently while benefiting from NitroPlay Group’s shared infrastructure:
- Shared support teams
- Cross-site wallet compatibility
- Unified compliance and analytics
Why USDT?
One of the key decisions early on was to prioritize USDT (Tether) as our main currency. For our audience, crypto offered:
- Stability against local currency volatility
- Faster deposits/withdrawals
- Complete user privacy
And for us? Easier scaling without banking limitations.
Our Sites in Focus
BetLahze.com: Known for its sleek UX, exclusive games like Crash and Penalty, and live betting on Iranian leagues. The site is especially popular among users looking for fast and reliable crypto betting.
TAS20.com: A vibrant, promo-heavy platform built for users who love big bonuses and action-packed interfaces. While it shares tech with BetLahze, its branding and voice are unique.
Managing Risk & Growth Simultaneously
Through internal KYC options, daily performance audits, and 24/7 Telegram-based support, we ensure that users not only trust our platforms—but stick around.
What’s Next?
We’re actively working on launching a third platform under the NitroPlay Group umbrella, targeting a slightly different user segment with a localized, gamified experience and new token integrations.
Want to partner, list us, or invest?
We’re open to selective partnerships in affiliate marketing, Web3 integrations, and international expansion.
📩 Contact: contact@nitroplaygroup.com
🌐 Website: https://nitroplaygroup.com